{"id":14424,"date":"2022-02-18T16:25:10","date_gmt":"2022-02-18T15:25:10","guid":{"rendered":"https:\/\/www.d-edge.com\/?p=14424"},"modified":"2022-08-26T10:36:51","modified_gmt":"2022-08-26T09:36:51","slug":"centralizovana-digitalni-medialni-strategie-pro-hotelove-skupiny-a-retezce","status":"publish","type":"post","link":"https:\/\/www.d-edge.com\/cs\/centralizovana-digitalni-medialni-strategie-pro-hotelove-skupiny-a-retezce\/","title":{"rendered":"Centralizovan\u00e1 digit\u00e1ln\u00ed medi\u00e1ln\u00ed strategie pro hotelov\u00e9 skupiny a \u0159et\u011bzce"},"content":{"rendered":"<p>Skupina Real Hotels Group vznikla v roce 2020 spojen\u00edm dvou n\u00e1rodn\u00edch hotelov\u00fdch skupin, vlastn\u00edk\u016f zna\u010dky REAL a spole\u010dnosti NEWPALM, provozovatele Holiday Inn Express spole\u010dnosti IHG, a stala se tak nejv\u011bt\u0161\u00ed f\u00faz\u00ed portugalsk\u00e9ho hotelov\u00e9ho pr\u016fmyslu za posledn\u00ed desetilet\u00ed s 16 hotely a 2100 pokoji v Lisabonu, Portu a Algarve.<br \/>\nJi\u017e v roce 2016 sv\u011b\u0159ila skupina Real Hotels celou svoji distribu\u010dn\u00ed strategii spole\u010dnosti D-EDGE a D-EDGE Digital Media Agency pov\u011b\u0159ila optimalizac\u00ed sv\u00e9 prezentace v r\u00e1mci digit\u00e1ln\u00edch m\u00e9di\u00ed.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Skupina Real Hotels Group vznikla v roce 2020 spojen\u00edm dvou n\u00e1rodn\u00edch hotelov\u00fdch skupin, vlastn\u00edk\u016f zna\u010dky REAL a spole\u010dnosti NEWPALM, provozovatele Holiday Inn Express spole\u010dnosti IHG, a stala se tak nejv\u011bt\u0161\u00ed f\u00faz\u00ed portugalsk\u00e9ho hotelov\u00e9ho pr\u016fmyslu za posledn\u00ed desetilet\u00ed s 16 hotely a 2100 pokoji v Lisabonu, Portu a Algarve. Ji\u017e v roce 2016 sv\u011b\u0159ila skupina Real [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":14218,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[171],"tags":[],"class_list":["post-14424","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pripadova-studie"],"_links":{"self":[{"href":"https:\/\/www.d-edge.com\/cs\/wp-json\/wp\/v2\/posts\/14424"}],"collection":[{"href":"https:\/\/www.d-edge.com\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.d-edge.com\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.d-edge.com\/cs\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.d-edge.com\/cs\/wp-json\/wp\/v2\/comments?post=14424"}],"version-history":[{"count":0,"href":"https:\/\/www.d-edge.com\/cs\/wp-json\/wp\/v2\/posts\/14424\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.d-edge.com\/cs\/wp-json\/wp\/v2\/media\/14218"}],"wp:attachment":[{"href":"https:\/\/www.d-edge.com\/cs\/wp-json\/wp\/v2\/media?parent=14424"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.d-edge.com\/cs\/wp-json\/wp\/v2\/categories?post=14424"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.d-edge.com\/cs\/wp-json\/wp\/v2\/tags?post=14424"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}